Online Journal

The latest digital insights you needs to know.
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How can you increase your wordpress website loading speed?

The users depend on the search engines to look for those essentials that they need and your website loading at a lower speed can have a major negative impact on their minds. So how do you find solutions for the low loading speed of your WordPress website?... »

Team Acutis 15 January 2022
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Essential features every ecommerce website in 2022!

An ecommerce website is to showcase and sell your offerings through digital mediums. The ecommerce website must assist them with everything that makes the process an easy, transparent and happy one. Let’s look at all the essential features that you need to include in your ecommerce website.... »

Team Acutis 10 January 2022
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Leveraging Instagram shop feature for your business in 2022!

Instagram is now a platform to create, connect and convert. The latest feature of Instagram shop lets brands sell their products through the platform. So how can your business leverage this opportunity?... »

Team Acutis 05 January 2022
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What is a lead generation and why is it important for every business?

An accurately planned digital marketing strategy will help you get attention, garner an audience and gain conversions. So let’s look at all the possibilities of a lead generation strategy and why it should be an integral part of your campaigns.... »

Team Acutis 29 December 2021
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How to draft an effective social media calendar for your brand?

Social media calendar is an effective way to chart the postings for your brand. It lets you decide and plan in advance what are the known opportunities that your brand can leverage. So how can you draft an effective social media calendar for your brand?... »

Team Acutis 23 December 2021
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Explainer videos – Why they are effective for your campaigns?

An effective explainer video will help your audience to know how your product works and that can be a powerful tool and can serve an important role in the purchase decision. Read to explore all the possibilities of explainer videos.... »

Team Acutis 16 December 2021
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Why branding is important for your small business?

Branding is essential for every business irrespective of the size. So what are the ways that proper branding is going to help your small business to grow, get more conversions through your digital strategies and reach more audience?... »

Team Acutis 10 December 2021
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Common SEO mistakes that brands make and how they can fix them!

SEO lets you get discovered by the local and nearby audience. This is a great way for your business to be discovered by prospects. Read to learn the common SEO mistakes that brands make in their SEO campaigns.... »

Team Acutis 01 December 2021
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Why video production is a great idea for the social media platforms?

Instagram is designed to provide its users with the ultimate engagement experience. Making it a prime platform to get new customers and also retain your existing ones. Read to know why videos are best for you!... »

Team Acutis 26 November 2021
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How to market your product on instagram effectively?

Instagram is designed to provide its users with the ultimate engagement experience. Making it a prime platform to get new customers and also retain your existing ones. Tap to learn more about it.... »

Team Acutis 17 November 2021
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Reasons why your lead generation campaign is not yielding the right ROI

There can be many reasons your digital marketing campaigns might be giving you low results. These can be different for different businesses depending on their respective industries and several other reasons. Now let’s look at the most common reasons for low leads or nil leads are... »

Team Acutis 09 November 2021
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Why are data visualisations recommended for your websites and apps

Including visual elements such as graphs, charts and other visual representations will help you to make your product a bit more attention-grabbing, neat and expressive. Read to know the other benefits of data visualisation are. ... »

Team Acutis 03 November 2021
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Essential features that you need to include in your website

A smooth website with good design and great functionalities will help your business to grow. While designing your website here are some of the essential features that you need to include in it.... »

Team Acutis 26 October 2021
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Everything you need to know about Instagram reels!!

Instagram reels are an effective tool to gain attention, reach and create brand awareness. Read to know how effectively you can use reels to reach more people! ... »

Team Acutis 20 October 2021
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Do hashtags help you increase the reach of your Instagram posts?

What are hashtags on Instagram? How does it help you to reach more audience? Why are hashtags important? Click to know more about how you can effectively use hashtags on Instagram to increase your reach and audience engagement.... »

Team Acutis 12 October 2021
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How can you make your website more engaging in 2021?

An engaging website ensures that your visitors stay on your page for a longer period of time, making them read through your values and your products. It is also helpful to obtain inputs from your visitors. Tap to read how you can develop engaging websites.... »

Team Acutis 06 October 2021
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How to make your UI more accessible to the users?

An easily accessible website that serves the users with the right information lays the foundation for all the other promotions that your brand can undertake. Improving your website UI &UX can help you drive more traffic and increase conversions. So how do you develop websites that are clean, smooth and fast?... »

Team Acutis 30 September 2021
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How can digital marketing help your real estate business to get more leads?

The real estate industry is becoming highly competitive now. It is very important for your business to stand out from the rest so that your business is discovered by prospective customers. So let’s see how digital marketing will help your real estate business to get more returns, conversions and leads.... »

Team Acutis 23 September 2021
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Things that you should ask a web development company before you choose them

All the aspects must be properly checked during the web development phase so that changes if any can be implemented early. So if you are developing a website for your business for the first time what are the things that you should ask the agency/developer?... »

Team Acutis 15 September 2021
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Why Website Management is important for a better ROI

Typically website management consists of content management, website security and website support. All three must be taken care of effectively. Let’s looks at the major components of website management that you need to take care of.... »

Team Acutis 09 September 2021
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Learning what’s UX and UI to get a general idea of creating an efficient website!

UX and UI are the most inter-changeable words that you might have come across while talking about product design, be it web design or app development. So what are UX and UI? What is the difference between them?... »

Team Acutis 01 September 2021
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HOW CAN YOUR GROW YOUR INSTAGRAM ACCOUNT ORGANICALLY?

Instagram is getting popular day by day. An account that posts regular content enjoys a higher user engagement and in turn a higher number of followers. Read to learn the hacks to grow your Instagram organically!... »

Team Acutis 26 August 2021
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THINGS TO TAKE CARE WHILE REBRANDING YOUR BUSINESS

Rebranding is not an easy process. Rebranding involves meeting the modern requirements of your brand by preserving its core values. If the process of rebranding is a poor one, it adversely affects your business – so what are the things that you need to take care of?... »

Team Acutis 18 August 2021
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HOW CAN YOU IMPROVE THE QUALITY OF YOUR PPC AD CAMPAIGNS?

The quality of your PPC Ad determines the click-through rates and several other things that are required to yield 100% results. So what are the things that you need to take care of to improve the quality of your PPC ad campaigns?... »

Team Acutis 12 August 2021
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HOW DOES BLOGGING HELP YOUR BUSINESS?

If you look at the major successful digital marketing strategies you will find that blogs are a definite part of them. So if your business has a website we highly recommend you to maintain blogs. Read to know what are the ways in which blogs help your business?... »

Team Acutis 04 August 2021
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Hacks to improve your website’s Ux and get ahead of your competitors?

A well planned and designed website helps to provide your audience with the best user experience. A better user experience will help you to get a better SERP (Search Engine Result Position), increase the business leads, conversion and revenue. So what are some of the hacks to improve your website’s UX and get ahead of your competitors?... »

Team Acutis 29 July 2021
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Leveraging Facebook Ads for your E-commerce Website

Facebook is the most popular social media platform in the world. So if you are not using Facebook for your digital marketing campaigns you are doing it all wrong. Tap to read how you can leverage Facebook ads for your e-commerce website.... »

Team Acutis 23 July 2021
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Difference between On-page SEO and Off-page SEO

Search Engine Optimization (SEO) is the answer to turn up on top of the search results. SEO involves optimizing your website contents to help you get discovered by the search engines and place you on top positions of the search results. Learn how on-page SEO is different from Off-page SEO.... »

Team Acutis 14 July 2021
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What are social signals and how can they help you in better ranking of your website?

So what are social signals? How to use Social signals to improve your SERP? Learn about what social signals are and how these are an effective method to increase your search engine result position by giving this blog a read.... »

Team Acutis 10 July 2021
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How does web design affect content marketing?

Web designing/web development aims at creating a simple, responsive and user-friendly website Content marketing aims at delivering the required message to your clients at accurate times. A website acts as a digital interface between your brand and your customers. Read to learn how these are mutually dependant.... »

Team Acutis 02 July 2021
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Why does your google search result ranking change and how can you prevent its fluctuations?

If you are a business and have a website you’ll notice that your search result rankings tend to fluctuate. Why do the Google search rankings change for your business? Tap to learn more.... »

Team Acutis 30 June 2021
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How to create a solid Video marketing strategy

Video marketing has evolved and become a major and unavoidable marketing tool. Video marketing is effective in building brand awareness, user engagement and ultimately increase your conversions. Read more to know how you can frame a solid video marketing strategy.... »

Team Acutis 22 June 2021
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Why should you include Wikipedia in your digital marketing strategy?

If you are a business that wants to level up your digital marketing campaigns, including Wikipedia in your strategy is a must. There are several points to note before your content is enlisted in Wikipedia. So what are those and how can you get enlisted in Wikipedia?... »

Team Acutis 17 June 2021
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How to evaluate and select a digital marketing agency for your business?

Does the number of clients and age of the digital marketing agency the only metrics to evaluate a digital marketing agency? The number of clients and the age can be misleading at times. So what are the questions you need to ask yourselves before selecting a digital marketing agency for you?... »

Team Acutis 09 June 2021
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5 signs that suggest that you need a website update.

Websites do not have specific time-bound update criteria but refreshing your website every 9 to 12 months and doing there redevelopment every 4-5 years is recommended for every business. So what are some of the signs that suggest that your website needs an immediate update? ... »

Team Acutis 03 June 2021
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Creating a successful digital marketing campaign for your business

A clear-cut strategy is the backbone of every digital marketing campaign. A digital marketing strategy lays down a blueprint of a campaign in a quantifiable and realistic manner. So how can you create a successful digital marketing campaign? ... »

Team Acutis 27 May 2021
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What are backlinks and why are they important for SEO?

Backlinks contribute to the strength and authority of your webpage. Backlinks help you to rank better and generate excellent SEO ratings for your website. Curious to know more? Tap to read more.... »

Team Acutis 22 May 2021
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What is Influencer Marketing and why it is so effective in bringing in more returns?

Influencer marketing involves brands collaborating with online influencers to market their products/services. Tap to learn how online collaborations like these can help your brand to reach more potential customers.... »

Team Acutis 18 May 2021
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Best SEO practices for E-commerce Websites

E-commerce websites have become mandatory for every business to increase their ROI, get more customers and ultimately increase their sales and revenue. SO what are the best practices to improve your websites visibility and SERP?... »

Team Acutis 10 May 2021
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Creating an E-commerce website for your business.

An e-commerce website allows your customers to go through your products and services, read their reviews and order your products. Take a read to learn how to get started with your e-commerce website?... »

Team Acutis 05 May 2021
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What are PPC Ads and how can they help you to increase your business revenue

Pay-per-click ads are an effective digital marketing tool to bring in more revenue for your business. PPC ads can bring you excellent ROI and the PPC visitors have more chances of conversion than the organic traffic. So what are the different types of PPC ads and which one suits your business best?... »

Team Acutis 03 May 2021
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LinkedIn Marketing and how to ace up your marketing moves with LinkedIn

LinkedIn is a social media platform that focuses on career networking, building and sharing for its members. Read more to know how LinkedIn can help you drive more traffic, generate quality leads, establish a strong network and even let you find accurate employees for your business.... »

Team Acutis 28 April 2021
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How to get more views, subscribers and traffic with Youtube SEO

YouTube is home to tons of video contents and creators. Learn how you can create and post content on YouTube that lets you stand out from the crowd and build a strong subscriber base and increase the view and traffic. ... »

Team Acutis 22 April 2021
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Content Marketing and the need for a content strategy

Content marketing involves providing some kind of value addition to your audience. Content can be informative, educative or entertaining. Read to know how an effective content strategy can help you capture more audience and increase your reach and revenue. ... »

Team Acutis 13 April 2021
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How to grow your business with Whatsapp Marketing

There are some features of a WhatsApp business account that will help you frame a perfect marketing strategy and increase your ROI. So how can you leverage WhatsApp marketing to ace up your business?... »

Team Acutis 09 April 2021
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Optimizing Google My Business Listing to increase traffic and sales

Google My Business (GMB) is a free tool provided by Google to create and maintain information relating to your business. Read to know how it can be an effective tool to increase the traffic to your website and help you in increasing revenue.... »

Team Acutis 05 April 2021
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Proven techniques to convert your social media followers into paying customers

The ultimate objective of all social media strategy is to gain a desirable ROI and increase the customer base and conversions. So how can you turn your loyal social media followers into paying customers?... »

Team Acutis 31 March 2021
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How to increase your landing page conversion rates for better ROI?

The landing page conversion rates always depends upon the quality and quantity of your landing page. So if you are a business that has a landing page but is not able to meet the desired results here are some points to get you back on track.... »

Team Acutis 25 March 2021
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What is voice search optimization?

Voice searches provide the users with an easier way to search for things, ability to multitask and find answers instantly. Is your brand leveraging the opportunity of voice searches?... »

Team Acutis 17 March 2021
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What is remarketing and why it is the best tool for your digital marketing campaigns

Remarketing campaigns have the power to increase your brand recognition among potential customers, recall them back to your land page and convince them to take the action. Tap to learn more about how remarketing can help your brand.... »

Team Acutis 12 March 2021
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10 Digital marketing mistakes to avoid in your campaigns

In digital marketing there is no clear cut roadmap to success, you have to test and run different strategies to know which one works best for your business. Let’s assess some of the most common digital marketing mistakes that you can avoid in your campaigns.... »

Team Acutis 04 March 2021
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Reasons why Video Marketing is best for your business.

Creating video contents are the most creative way to capture your audience attention and let them talk about your business. Including video contents in your digital marketing campaigns helps you to grab more taps and more likes, comments shares and clicks.... »

Team Acutis 27 February 2021
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SEO hacks to boost your website

The creation and maintenance of a website have become mandatory for every brand or business. The website serves as a strong identity and helps build credibility. With every brand having a website how do you stand out and turn up on the search results?... »

Team Acutis 22 February 2021
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How to grow your OTT Platform through Digital Marketing?

We saw a rise in several Indian OTT platforms that streams regional contents. So with the choices being many and competition being tight how can your OTT platform gain more audience and viewership..?... »

Team Acutis 19 February 2021
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Healthcare Marketing – How to grow your business with proven digital marketing techniques healthcare marketing

Expanding your healthcare services via digital marketing is relatively a new concept and an effective campaign will help you to get the desired result. Let’s check out some of the technique to set up your digital marketing campaign.... »

Team Acutis 10 February 2021
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How to measure the success of your digital marketing campaigns?

So when you run a digital marketing campaign how do you measure its success..? What are the criteria’s for measuring the success of a digital marketing campaign..? Is the increase in revenue the only criteria to judge the success of a digital marketing campaign?... »

Team Acutis 02 February 2021
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Reasons why your business needs to invest in Google Ads

Google Ads is an online advertising platform that helps you to advertise your business in Google search, non-search websites, mobile apps and other platforms by Google. Click to learn more.... »

Team Acutis 28 January 2021
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Importance of graphic design in digital marketing

A well designed digital marketing campaign with accurate visual presentations can help your business to inform, educate and persuade your target audience and convert them into customers. So let’s view in detail the importance of Graphic design in digital marketing.... »

Team Acutis 23 January 2021
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How to get your content go viral...? Understanding the viral phenomena in the digital era

A content if gets viral, will help your brand/business to reach more audience and create a lot of people to talk about your content on their platforms. So how can your business create contents that can reach more, talked about more and even get viral?... »

Team Acutis 15 January 2021
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How can a website help your business?

A website is your greatest digital asset. If your business has a website, it has more chance to be discovered and found. So let’s check out how a website can help your business.... »

Team Acutis 07 January 2021
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Social Media Marketing – The Art Of When and What to Post!

Social media marketing is an art that needs to be done properly to make the most of it. So what are the things that you need to take care of to gain maximum results from your social media campaigns?... »

Team Acutis 02 January 2021
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Improve your personal branding

At the starting point of a business, a person has no idea about marketing. Most of the case, organizer depending out-side support. Advertising agency and media taking that responsibility and work for them. But in the case of an advertising company... »

Team Acutis 14 October 2020
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Challenges in digital marketing

Digital marketing is not an easy task which is a tricky way of conquering the hearts. We should know about people's tastes and how to communicate with them. Most of the organizations failed to convey their ideas to the audience... »

Team Acutis 10 October 2020